Every year, Vanity Fair compiles the International Best Dressed List. The list has included names like Grace Kelly and Kate Middleton, and now it can include you. The International Best Dressed Challenge, powered by Chute, allows users to either directly upload photos or tag them with #vfbestdressed on Twitter and Instagram to enter the contest. You can pick your favorite looks in the gallery and also filter it by most popular, username, and editor’s picks. Users are able to share individual photos on a variety of social media platforms, and advertisements fit in seamlessly.
Vanity Fair worked with Chute to develop and design this fully customized platform for their site, but generating photos and enabling interaction is simple to do within Chute. After receiving an account to SlideChute.com, you are able to go in and create your own Chutes. Then, you can set how you collect photos – from the social stream, direct upload, or both. Customers can create a personalized tag – like Vanity Fair did with #vfbestdressed.
Any photo uploaded to Twitter or Instagram with your tracked hashtags will be uploaded in real-time to your Chute. You can choose to moderate the photos before they go live or after, pick out only select photos to display, and select which layout you prefer. Customization and deployment is made simple with Chute, the most powerful and flexible platform for utilizing user-generated content.